iHate iPhrases

iPods, iWeb, iPhoto, iLife, iMac. We get it, pretty much every new service, hardware device, or mainstream consumer software Apple designs is going to get a lower case “i” stuck in front of it. We’ve all come to terms with this and it hasn’t really been abused (much) by Apple - until now.

I was browsing over to Apple’s MobileMe (.mac R.I.P.) support site to investigate why my email was locked in purgatory tonight, when i noticed this:

Really? A basic Apple account password retrieval form is now officially called “iForgot?” Ohhhhboy. I’m not really sure why this irks me to the core of my being - after all I’m a fairly diehard Apple fanboy - but it does. Immensely. It’s over the top, but not in a polished way. In a “let’s poll the 3rd graders for a clever name” way.

Has Apple done something minor like this that just pisses you off? Let me know in the comments.

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